Sunday, August 13, 2017

Notes From: Brad Stone. “The Upstarts.” iBooks. (6/12)

August 12, 2017 

“Despite this optimism, Jordan and his partners identified four risks to their investment:
Safety: What would happen if a guest trashed a home or apartment?
International competition: Would overseas entrepreneurs clone the site?
Regulation: Would cities allow hosts to continue to rent their homes without restrictions?
Executive recruitment: Chesky, Gebbia, and Blecharczyk were running the company as a triumvirate—a council of equals. It was an arrangement that couldn’t last. Could they find new executives they trusted?”


August 12, 2017 

“A host using only the initials EJ had written on her WordPress blog that her San Francisco home had been burglarized and trashed by a guest who had rented it for a week via Airbnb.12
They smashed a hole through a locked closet door, and found the passport, cash, credit card and grandmother’s jewelry I had hidden inside… They rifled through all my drawers, wore my shoes and clothes, and left my clothing crumpled up in a pile of wet, mildewing towels on the closet floor… Despite the heat wave, they used my fireplace and multiple Duraflame logs to reduce mounds of stuff (my stuff??) to ash… The kitchen was a disaster—the sink piled high with filthy dishes, pots and pans burnt out and ruined… The death-like smell emanating from the bathroom was frightening.1”


August 12, 2017 

“EJ had also raised fundamental questions about the safety of users on its site and Airbnb’s role as an arbiter between hosts and guests. Until that incident, Chesky had subscribed to the purist’s view of online marketplaces: Users were supposed to police one another by rating their experiences. Untrustworthy actors would be drummed off the platform by bad reviews, rejected by the web’s natural immune system.”


August 12, 2017 

“ Jeff Jordan, the partner at Andreessen Horowitz who had joined Airbnb’s board of directors, had introduced a similar program at eBay, called Buyer Protection, that adjudicated disputes between buyers and sellers and gave refunds to aggrieved customers. Jordan suggested it could work here as well. Chesky intended to set the guarantee at a modest five thousand dollars. Then Marc Andreessen visited the Airbnb office one night to support the beleaguered founders and suggested they should add a zero to their announcement and reimburse hosts for up to fifty thousand dollars. It was a significant risk at the time, since the company didn’t have insurance and would have to cover any costs itself.
Airbnb was effectively betting its enormous haul of venture capital on the premise that tragedies like the one that had beset EJ would be rare. (The following year the Airbnb Guarantee would grow to a million dollars, insured by Lloyd’s of London.)18”


August 12, 2017 

“Finally, in late summer, Jung called Chesky to check in, and Chesky delivered the news: He had decided not to partner with the Samwer brothers and their clone Wimdu. Summoning up his resolve, Chesky had told his co-founders, employees, and investors that “he would rather not negotiate with a terrorist and go fight and lose than give in,” according to Alfred Lin, a partner at Sequoia. ”


August 12, 2017 

“Jung flew to San Francisco the next day and was thunderstruck when he arrived at the Rhode Island Street office and witnessed its quirky rituals, like lunchtime yoga and a weekly company-wide kickball game. He had heard about the frenetic offices of Wimdu and its “army of ants.” This was the opposite. “It felt to me like only thirty people were there and everyone was very relaxed,” Jung says. “Some people were playing table tennis. Then someone brought a dog out, and it was its birthday. Everyone celebrated the birthday of the dog.”


August 12, 2017 

“In January 2012, Airbnb publicly announced the opening of its international offices. The three founders hit the road, each attending a launch party in a different city and coming together for blowouts in Paris and Berlin. Chesky recalls hardly sleeping for eighteen days. They trained their new employees, gave speeches about the warmth and potential of the Airbnb community, met hundreds of hosts, and doled out countless hugs. “It gave you a feeling that it was not business oriented,” said Nalin Jha, one of the earliest hosts in Delhi, India, who joined the service that year after attending the company’s first local meet-up and recalls being immediately embraced by the general manager Jung had hired. “It was just a small hug, but it suggested there was a soul in the business. That was a very attractive thing, that I was becoming part of a community.”


August 12, 2017 

“Wimdu stuck around but would become an inconsequential player in the home-sharing market. In 2013 it shuttered Airizu, the Chinese subsidiary, and pared back its ambitions outside Europe. Airbnb had shown Silicon Valley that it was better to fight cloners than to accommodate them. “The worst thing you can do to a cloner is to let him keep his baby,” Chesky joked to Oliver Jung. “The cloner doesn’t want his baby. They build the baby to get rid of it.” ”


Notes From: Brad Stone. “The Upstarts.” iBooks. 


Check out this book on the iBooks Store: https://itun.es/dk/8nACdb.l

Monday, August 7, 2017

Notes From: Brad Stone. “The Upstarts.” iBooks. (5/12)

July 31, 2017 

“Hayashi got a close look at the city’s taxi system, which had a fifteen-year waiting list for medallions, caps on the number of cars allowed, and nonexistent service outside of downtown and the airport. Everyone knew the taxi rules needed to be changed but no one could agree on how to do it. In 2009, Mayor Gavin Newsom asked her to overhaul the medallion system for the first time in thirty-two years and to install a New York City–style auction process to raise capital for the city. Hayashi worried that an auction would make medallions unaffordable for most drivers and came up with a new set of rules that raised the price to $250,000, offered low-interest loans to drivers, and gave older drivers a way to cut back on their hours.”


July 31, 2017 

“Hayashi wielded a fast wit and plenty of personal charm to deal with cranky cab-industry vets who were hostile to change. But the fighting took its toll; she says she was “badly battered” by the credit card and medallion fracases and started to see her work as thankless. “I always joked my job was safe because no one else wanted it,” she says. “The drivers hate you because their wife doesn’t love them and their children are ugly and it’s all your fault. The taxi-fleet managers don’t like you because they aren’t making any money. And any regulation is too much regulation.”


July 31, 2017 

“n the summer of 2010, Hayashi’s phone started ringing off the hook, and it wouldn’t stop for four years. Taxi drivers were incensed; a new app called UberCab allowed rival limo drivers to act like taxis.”


July 31, 2017 

“Every time Hayashi picked up the phone, another driver or fleet owner was screaming, This is illegal! Why are you allowing it? What are you doing about this? She knew many of these drivers and fleet owners personally and had done her best to balance their interests along with the public’s, but the result had been a system that didn’t serve passengers or the city particularly well. Then Uber had radically tilted the entire playing field. The enraged drivers “were right,” Hayashi says. “We are sitting here regulating the hell out of these poor guys and then we just ignore what was going on?”


July 31, 2017 

“Hayashi says that she was strident, not screaming, and remembers the Uber execs as “obnoxious” and Kalanick in particular as “arrogant.” “You can’t do this!” she told them. “You can’t just open a restaurant and say you are going to ignore the health department!”


July 31, 2017 

“Kalanick was still in his self-described “burnout phase” after his last full-time job.4 He was traveling around various countries in Europe and South America, wearing a dorky cowboy hat; when back at home, he applied his capacity for manic focus to mastering video games like Wii Tennis and Angry Birds. Chronically restless, he was also investing and advising various startups and giving occasional speeches about his past misadventures as an entrepreneur.”


July 31, 2017 

“Talented with numbers, Kalanick got a perfect score on the math portion of the SAT and became a neighborhood tutor. ”


July 31, 2017 

“Kalanick lived at home during college and pursued a computer science degree. But this was the late 1990s, and for those whose interests lay at the intersection of entrepreneurship and computers, the siren call of the internet was irresistible. Kalanick dropped out of school his senior year, 1998, to join six classmates developing one of the web’s first search engines, Scour.net. The site, which debuted around the same time as Google, let people search the computers of other students on university networks for multimedia files like movies, TV shows, and songs. Most of those files, of course, were being hosted and downloaded online for free, in violation of copyrights.”


July 31, 2017 

“Kalanick and his colleagues believed they could work with rights holders to create a more efficient and economical way to distribute media over the internet. When the rogue file-sharing service Napster took Scour’s technology a step further, allowing people to not only search for files but pass them back and forth, Scour moved quickly to catch up. It introduced its own version of the technology, called Scour Exchange, which made it even easier to trade audio and video files without paying.
Then Hollywood woke up to the impact of peer-to-peer file sharing and moved swiftly to crush it.”


July 31, 2017 

“Scour’s attorneys, like Napster’s, believed the company was protected by the “safe harbor” provisions of the Digital Millennium Copyright Act of 1998, which stipulated that internet companies could not be held liable for the activities of their users. Scour, they argued, wasn’t hosting the content, only pointing to it. But the startup couldn’t hope to fight the combined might of the entire media industry. It laid off most of its staff in the fall of 2000 and declared bankruptcy to escape the litigation.16 “That’s when we really learned how the world can work,” says Droege. “It’s not whether or not you are right or wrong.”


July 31, 2017 

“Despite that setback, Kalanick was ready to dust himself off and try again.19 He started talking to one of his Scour co-founders, Michael Todd, about redeveloping the technology behind Scour and selling it to media companies as a tool to help them distribute their material online”


July 31, 2017 

“Kalanick tried to raise money in 2001, right in the midst of the dot-com bust. Silicon Valley was a ghost town. At a local bar in Palo Alto, a venture capitalist told him that all innovation in software had been done and there was nothing left to invent.21 On September 11, he had a meeting scheduled in L.A. with Daniel Lewin, a co-founder of the Boston-based streaming-media company Akamai. Lewin was on American Airlines Flight 11 and died in the terrorist attacks.”


July 31, 2017 

“Kalanick, twenty-seven, was now utterly alone. He had lived at his parents’ house for a year and had gone without regular paychecks while pursuing deals with companies like Microsoft and AOL, only to watch them invariably fall through.”


July 31, 2017 

“At some point even your friends are like, ‘Dude, you need to do something else.’ To keep going in the face of that can be a lonely existence.”


July 31, 2017 

“Kalanick may not have considered himself a serious candidate for governor but he stubbornly believed he could make Red Swoosh work. Internet mogul Mark Cuban saw promise in the idea and, despite the fact that Kalanick had no regular employees, invested a million dollars in the business in 2005. It was enough to keep going. “I like to call these my blood, sweat, and ramen years,” Kalanick said. “I always very much believed in what we were doing.”23”


August 1, 2017 

“Kalanick had endured the most grueling experience of his life and emerged as battle-hardened and defiant as ever. Around this time, he went out to a nightclub in San Francisco with several friends, including Napster co-founder and Facebook investor Sean Parker. At the end of the night, inebriated, Kalanick was waiting for his friends outside the nightclub when an imperious bouncer told him to move away from the door. Kalanick moved only a few steps away. “Keep going,” the bouncer ordered. Kalanick inched over another step. “Keep going,” the bouncer said menacingly. “I’m not breaking the law. You tell me how I’m breaking the law,” Kalanick replied.
By the time a nearby police officer arrived, the bouncer was forcibly trying to move Kalanick while he defiantly gripped a parking meter with both hands. He was arrested for obstruction of the sidewalk and says he spent eight to ten hours in the city jail before Parker realized what had happened and put up two thousand dollars to bail him out.25
“Fear is the disease. Hustle is the antidote,” he said at a Chicago startup event a few years later.26 “You start a company in 2001, good[…]”


August 1, 2017 

“Uber had the data to make those kinds of prescient decisions. In fact, it was slowly dawning on the founders and board members that Uber was going to have more data about how people moved around cities than just about any other company in history. “I’m an engineer at heart and math moves the needle on this,” Kalanick told me a few years later. “My happy place is right in the midst of all that complexity.”


August 1, 2017 

“The California Public Utilities Commission wanted Uber to register itself as a limo company or, technically, as a “charter party carrier,” but Uber’s lawyers believed the company could make the case that it was merely an intermediary between drivers and riders, not an actual fleet operator. It was as much a limo company as Orbitz or Expedia were airlines, they argued.”


August 1, 2017 

“After that first meeting with Hayashi, Kalanick spent weeks negotiating with Garrett Camp and angel investors Chris Sacca and Rob Hayes over his compensation as CEO. He somehow calculated that he needed a 23 percent ownership stake in Uber, up from his 12 percent stake as a founder and adviser, but declined to explain his logic. The other board members didn’t want to dilute their own holdings but ultimately acquiesced. “The best thing I ever did for Uber was completely roll over in negotiations with Travis,” says Rob Hayes.”


August 1, 2017 

“The bottom line is that I’m all in on Uber,” he wrote.
The excitement and joy of being Uber is coming out my pores and I’ll stop at nothing to see Uber go to every major city in the U.S. and the world. So what’s next? Taxi frustration is going down. Reliability, Efficiency, Accountability, and Professionalism in urban transportation are going way up. Every city Uber rolls into is going to be a better place when we’re done with it and if you live in that city, your world of transportation is changing forever, and it will be oh so Uber when that change arrives.


August 1, 2017 

“As 2011 began, Kalanick had another big move in mind. It was time for Uber to raise its first significant round of funding, the Series A. He wanted to work with one investor in particular: Benchmark’s Bill Gurley, who had previously expressed interest in the seed round.”


August 1, 2017 

“Benchmark almost scuttled the deal with a practical joke. Kalanick was on Sand Hill Road in Menlo Park to visit rival Sequoia Capital before a scheduled meeting with Benchmark’s partnership. As they waited for Kalanick to arrive, Gurley and his partner Matt Cohler looked at the Uber app and saw a single Uber car in front of Sequoia’s office a mile away. Because Uber did not yet operate down in Silicon Valley, they guessed this oddly idle car was Kalanick’s ride. Cohler summoned the car with the Uber app on his phone, and when Kalanick came out of his meeting, it was gone. He had to run over to Benchmark in his dress shoes, and he arrived sweating and late. That night, the firm sent Kalanick a pair of running shoes. “I don’t know why we thought that was a good idea,” Gurley says of the prank”


Notes From: Brad Stone. “The Upstarts.” iBooks. 


Check out this book on the iBooks Store: https://itun.es/dk/8nACdb.l

Notes From: Brad Stone. “The Upstarts.” iBooks. (4/12)

May 16, 2017 

“Since selling his e-commerce company, Viaweb, to Yahoo during the first dot-com boom, PG, as he was called, had become a font of startup aphorisms, such as “It’s better to have a hundred people that love you than a million people that sort of like you,” and “Don’t worry about competitors; startups usually die of suicide, not homicide.” He was in his early forties and typically wore the I-don’t-care-about-your-social-customs sartorial combination of cargo shorts, a polo shirt, and sandals.”


June 3, 2017 

“One obvious problem was that hosts weren’t presenting their properties online in an appealing way—the photos were grainy and usually taken with the primitive cell phones of the time. They reported this observation back in Mountain View, and Graham compared it to a challenge he had encountered at the online marketplace Viaweb, where he had to show naive retailers how to sell on the internet. “What they needed to do was teach their hosts how to sell,” Graham says. “That was the missing ingredient.”


June 3, 2017 

“But Graham was still having trouble wrapping his mind around the idea of people actually sleeping on airbeds. Finally he identified the real opportunity as “eBay, but for spaces” and urged them to think of their brand as comparable to the auction giant’s. ”


June 3, 2017 

“The founders seemed to move slowly on everything. McAdoo remembers them as being a little too “wonderfully frugal,” reluctant to spend their new venture capital, which is ironic considering their later profligacy on elaborate corporate offices around the world. “On the one hand, that is fabulous,” McAdoo told them, discussing the high bank balance. “On the other hand, guys, we need to invest in the business.” They also moved glacially in signing on new employees, declining at first to even hire customer-support help.”


June 3, 2017 

“The founders worked seven days a week but there was a spirit of camaraderie and plenty of goofy fun. They would break occasionally to go to the gym or hang out on the roof. Once a week, they went to a nearby park on Folsom Street for “recess,” to play kickball or even a game of tag. On Friday they usually went to a bar for happy hour.”


June 3, 2017 

“Chesky was moving slowly, but at the same time, he was frustrated that his imagined success wasn’t arriving quickly enough. “Every day I was working on it and thinking, Why isn’t it happening faster?” he told me.4 “When you’re starting a company it never goes at the pace you want or the pace you expect. You imagine everything to be linear, ‘I’m going to do this, then this is going to happen and this is going to happen.’ You’re imagining steps and they’re progressive. You start, you build it, and you think everyone’s going to care. But no one cares, not even your friends.”


June 3, 2017 

“When Nathan Blecharczyk graduated from college, he was not just a skilled programmer but the embodiment of a new Silicon Valley hero: the growth hacker. Growth hackers use their engineering chops to find clever, often controversial ways to improve the popularity of their products and services. Blecharczyk, it turned out, was an exceedingly good one.
That makes the mysterious rise of Airbnb in the year after its graduation from Y Combinator easier to understand. Two other apartment-listing services were far larger: Couchsurfing, which was still laboring under the disastrous effects of its nonprofit status, and Craigslist, the popular and practical online bulletin board that hadn’t changed much in thirteen years. Craigslist had a huge audience; in 2009, it had forty-four million unique visitors a month in the United States alone,7 with active apartment rental and home-sharing channels in many of its 570 cities.”


July 31, 2017 

“Blecharczyk pioneered a clever use of Facebook’s fledgling ad system, which for the first time allowed companies to tailor and target ads to the interests and hobbies that members specified in their profiles. If a user said he liked yoga, for example, he would see an ad from Airbnb on Facebook that announced “Rent Your Room to a Yogi!” If a person liked wine, he’d see “Rent Your Room to a Wine Lover!” and so on.”


July 31, 2017 

“Airbnb returned to Sand Hill Road, the seat of the venture capital industry, to raise more money. Blecharczyk’s productive Facebook and Google ads were expensive, and Chesky had to keep the coffers full. Seeing the company’s growing market opportunity, McAdoo wanted Sequoia to supply the entire round of funding itself, but Chesky had learned at Y Combinator to be wary of giving too much control to venture capitalists, and he insisted on bringing in another firm.”


July 31, 2017 

“Hoffman says he was skeptical at first. Ugh, couch-surfing is not that interesting, he thought. Then Chesky met him at Greylock’s offices on Sand Hill Road over a weekend and spun a compelling vision of Airbnb as the largest hotel chain in the world but one without the expensive burden of maintaining actual buildings or hiring workers like bellhops and maids. “The idea of essentially transforming this massive illiquid asset that existed in most of our lives—the room, an apartment, a house, a unique space—into something that could actually be in an essentially peer-to-peer marketplace is just one of the killer ideas,” Hoffman said. “I was like, ‘Okay, I’m ready.’”12”


July 31, 2017 

“Chesky would remember that dinner with Hartenbaum well. It was the first time he heard of the people whose names would soon send shudders down his spine: the Samwer brothers.
“This is probably what’s going to happen,” Hartenbaum told the three founders over steaks that night. “There are these German brothers. If they haven’t already, they will soon see that Airbnb is doing very well. They will then raise a ton of money in a very short period of time to create a company that will copy you. Then they will try to get you to buy them. And they will make your life miserable.”


Notes From: Brad Stone. “The Upstarts.” iBooks. 


Check out this book on the iBooks Store: https://itun.es/dk/8nACdb.l