Tuesday, February 28, 2012

On cheese holes and reputation

When you buy a big chunk of Swiss cheese, you see the holes and somehow, it never bothers you that you're missing out on the product not there. I, on the other hand, think about what the volume of cheese would have been if the holes weren't there. 

The quality of Swiss cheese isn't declared by the number or location of holes in it, but by its taste. Reputation unfortunately isn't like that. A single hole in your image spreads like wildfire and the world catches on to it very easily. 

Watch for the next reputational hole coming your way and be prepared to dodge it. Conversely, before spotting the holes in someone else, stop and evaluate their quality. Never let holes force you to make the conclusions.