Tuesday, November 20, 2012

FW: Sex Sells JGBs

This is one of those so bizarre you wonder if its real things:

Apparently, according to this Bloomberg article – Women Prefer Men Holding State Bonds, Japan Ad Says — yes, it is:

Japanese women are seeking men who invest in government bonds, according to an advertisement being run by the Ministry of Finance.

"I want my future husband to be diligent about money," a 27-year-old woman says in an ad being run in free magazines promoting a fixed-rate, three-year note that Japan started selling last week. "Playboys are no good." She's one of five women featured in the page, which says "Men who hold JGBs are popular with women!!"

"Men that own government bonds are popular with the ladies!"

Source: Liberty Blitzkrieg via Zero Hedge,  and Hat tip Jim Bianco

 

Yes, its a slow holiday week . . .


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