November 12, 2017 (page 123)
“Partnering is too often seen as a zero-sum game—whatever is gained by one participant is lost by another. I don’t see it that way. When done right, partnering grows the pie for everyone—for customers, yes, but also for each of the partners. Ultimately the consensus was that this partnership with Apple would help to ensure Office’s value was available to everyone, and Apple was committing to make its iOS really show off the great things Office can do, which would further solidify Microsoft as the top developer for Apple.”
November 12, 2017 (page 129)
“Just after becoming CEO, I joined Michael Dell in Austin, Texas, at his annual strategy day dedicated to answering questions from the press and stock analysts. In 2015, just after the EMC merger, a puzzled Emily Chang of Bloomberg News asked Michael and me to describe our relationship: “Are you friends? Are you frenemies?” It’s a simple question, and I offered a simple answer: “We are longtime friends who compete for and serve many of the same customers.” But the real answer requires a more in-depth description.”
November 12, 2017 (page 131)
“Sundar Pichai, Google’s CEO, is a competitor who I also count as a friend. After a series of very productive discussions and thoughtful negotiations between our two organizations, led by Brad Smith, Microsoft’s president and chief legal officer, Sundar and I surprised observers of the rivalry with a joint statement: “Our companies compete vigorously, but we want to do so on the merits of our products, not in legal proceedings.”
In pushing this change of attitude, I’ve been helped by the simple fact that I am a fresh face, new blood. Losing the baggage of history makes it easier for me to break down old walls of mistrust. But will it be enough?”
November 12, 2017 (page 138)
“Going back to my days as an engineer, I’ve used the following mental model to capture how I manage time:
Employees. Customers. Products. Partners. Each element needs time, attention, and focus if I’m going to create the value for which I am ultimately accountable.”
Notes From: Satya Nadella. “Hit Refresh.” iBooks.
Check out this book on the iBooks Store: https://itunes.apple.com/dk/book/hit-refresh/id1128878569?mt=11
